Don’t Let Your Tiles Fail You
By using traditional methods Like cement mortar, tiling might look perfect on Day 1, but without proper bonding, it’s only a matter of time before issues arise.
Here's what happens when tile adhesives are skipped or replaced with outdated materials like sand-cement mortar:
Tile Popping or Hollow Sounds
Cracks & Detachment Over Time
Incompatible with Modern Tile Sizes & Materials
Uneven finishes and longer installation time
That means - faster, smarter tiling is the need of the hour.
Why Use Tile Adhesives?
Tile adhesives are smart, polymer-based solutions designed for modern installations. Traditional cement may have built the past, but it can't meet the demands of today's tiling standards.
Key benefits of using Tile Adhesives
4x Stronger Bond
Suitable for all Types of Tiles and Substrates
Flexible and Anti-shrink Properties
Long Open Time
Easy to Use and Apply
What to look for in a Tile Adhesive?
Code Compliance
Meet the Standard Requirements
Good Workability
Pot Life Open Time Adjustability
Environment Friendly
Low VOC Safe Usage LEED Points
Higher Coverage
More Coverage = More tiles installed per bag
What to Look For in a Technical Data Sheet (TDS)
- Is your product safe to use Should qualify all the parameters for Green Scale
- Compliance to IS 15477 Check for Shear Strength and Tensile Adhesion Strength
- Workability Check Open Time and Adjustment Time
- Compliance to EN 12004 Check for Tensile Adhesion Strength
- Coverage Check coverage area per bag
Why Ardex Endura Tile Adhesive
With ARDEX ENDURA, you don’t just build- you outperform. Backed by science, trusted by professionals, and now delivering 20% more coverage, we’re redefining what tile adhesives can do.
ZYADA KA VADA. Delivered. Every time.
Coverage
Adhesive of Type 1 as per IS 15477
using 1/4”x 1/4”(6 mm × 6 mm) square notched trowel for a bed of 3mm.
Coverage will vary depending on trowel notch size, type, size of tile and substrate smoothness and evenness.
Approx. 5 - 6 m2/20 kg Bag
at 3 mm thickness (using 6 mm x 6 mm notch).
Approx. 7.5 - 8 m2/30 kg Bag
at 3 mm thickness(using 6 mm x 6 mm notch).
Adhesive of Type 2 as per IS 15477
using 1/4”x 1/4”(6 mm × 6 mm) square notched trowel for a bed of 3mm.
Coverage will vary depending on trowel notch size, type, size of tile and substrate smoothness and evenness.
Approx. 4.8 - 5.0 m2/ 20 kg Bag
at 3 mm thickness (using 6 mm x 6 mm notch).
Approx. 7.0 - 7.5 m2/ 30 kg Bag
at 3 mm thickness(using 6 mm x 6 mm notch).
36 tiles Installed With Competitor Adhesive
45 tiles Installed With Ardex Endura Adhesive
Strength and Workability
Engineered Strength That Endures
Our tile adhesives are tested for tensile strength andshear strength , two critical parameters that ensure long-term bond integrity between surfaces.
- Tensile strength prevents tiles from pulling away over time - even in areas with temperature shifts or heavy foot traffic.
- Shear strength ensures the tile stays firmly in place under lateral movement, making it ideal for both wall and floor installations.
The result? More durability. More confidence. Fewer callbacks.
Workability You Can Count On
We’ve built our adhesives for real-world flexibility, giving installers the time and ease they need on-site.
Key Workability metrics to check for :-
- Open Time The time during which the adhesive retains its bonding properties after being applied to the surface.
- Adjustability Time The period during which tiles can be repositioned after placement.
- Pot Life The workable life of the mixed adhesive before it begins to set.
This level of control leads to faster, cleaner installs, and fewer errors.
The GreenPro Advantage
GreenPro is a credible third-party certification by the Confederation of Indian Industry (CII) that assesses a product’s environmental performance across its entire lifecycle -- from raw material to end use.
Qualify all the parameters for Green Scale
Why it matters to end users?
- Safer indoor air Products with low VOC content
- Less material wastage Efficient formulation, smarter use
- Sustainable assurance Meets green building norms without compromising performance
Benefits
How ARDEX ENDURA meets it:
Our certified tile adhesives adhere to GreenPro’s stringent benchmarks, making them eligible for green construction credits. You don’t have to choose between performance and responsibility - with ARDEX ENDURA, you get both.
